100%

100% sunglasses and eyewear: motocross racing heritage on the road and trail

100% traces its name and logo back to factory racing equipment made for top motocross riders in the early 1980s, before the brand expanded from moto into downhill mountain biking, BMX and road cycling eyewear. That racing background still shows in the lens and frame engineering: wide, distortion-free fields of view and interchangeable lenses built to handle mud, dust and glare rather than just look good on a cafe stop.

What we stock

Our 100% range includes the Speedcraft family (Speedcraft, Speedcraft SL and Speedcraft XS), the S2 and S3 models, Racetrap, and the Hypercraft line (Hypercraft, Hypercraft XS and Hypercraft SQ), along with replacement lenses for most of these models sold separately, plus the 100% Status Youth Helmet, with new styles added as 100% releases them.

Pro-level testing

100% is the eyewear sponsor of the Movistar Team in professional road racing, and remains the official eyewear of Pro Motocross, so the lens coatings and frame durability are tested well beyond a typical weekend ride.

We stock 100% alongside the rest of our Sunglasses and Helmets ranges.